Website Project Questionnaire
Why This Matters
Your website is the front door to your business. In 2025, people trust you more when you have your own clean website at www.yourbusiness.com—it shows you're a real, serious business. Unlike social media that can change rules or hide you anytime, your own website and domain belong only to you forever.
This questionnaire helps us build that trust faster. The more details you share upfront, the less back-and-forth we need. We can get the technical foundation right from the start—the right colors, the right words, the right structure—so we can focus our time on what really matters: building a site that's optimized for search engines (with ongoing SEO support), works perfectly on phones, and keeps your brand strong everywhere.
About ongoing support: Big website revamps every few years can cost thousands in surprise bills. Small monthly care keeps everything safe, fresh, and modern without shock costs. Our team brings decades of expertise from multimillion-dollar websites and billion-dollar games—you get that same smart thinking focused on clear communication that works for your business.
What we're building: This questionnaire is for static brochure websites (informational sites with pages, content, and media). These sites work for you 24 hours a day, answering questions and sharing your story even when you're closed.
Optional add-ons: Contact forms and email integrations are available with monthly fees. We'll discuss these separately if you need them.
If you want ongoing updates and faster turnaround, a monthly retainer can be purchased. Retainer clients receive preferred rates on additional a‑la‑carte development hours.
How to fill this out: Answer what you can. Short answers are fine—accuracy matters more than length. Every detail you provide helps us eliminate common questions and get started faster.
Important Disclaimers & Realistic Expectations
- SEO is an ongoing service: Search engine optimization requires continuous attention and long-term engagement. While we build your site with SEO best practices from day one, achieving and maintaining strong search rankings is an ongoing process that benefits from regular monitoring, content updates, and technical adjustments over time.
- Results may vary: Website performance, search rankings, and business outcomes can be influenced by many factors outside of our control, including market conditions, competition, algorithm changes, industry trends, and your own business activities. We focus on what we can control: building a solid technical foundation, creating quality content, and following best practices.
- Long-term partnership: The best results come from ongoing collaboration. While we deliver a complete, functional website, maintaining and improving it over time through our support services helps ensure continued success and adaptation to changing needs.
1. Project Basics (Quick Context)
Why this section matters: These basics help us understand who you are and who you serve. A clean, focused website starts with knowing exactly what makes your business special and who needs to find you on Google.
2. Goals & Calls To Action (CTAs)
Why this section matters: Your website should guide visitors to take action—whether that's calling you, visiting your shop, or learning more. Clear calls to action turn curious visitors into actual customers. This is where your site works for you 24/7.
Primary CTA
Secondary CTAs (Optional)
3. Site Map (Pages + Sections)
Why this section matters: A well-organized site helps customers find what they need fast. Good structure also helps Google understand your business better, making you easier to find in search results.
This is designed to work for either single-page or multi-page sites.
Pages
Sections (per page)
Navigation & Priority (Optional, but helpful)
4. Text Content
Why this section matters: Clear, helpful words keep customers engaged and build trust. Regular content updates through ongoing support keep your message fresh and accurate—no old or confusing info that wastes people's time.
This will create one content block per page (or per section if single-page), with page names pre-filled.
Content Readiness
Grade 6 is recommended as it ensures your content is clear and accessible to the widest audience while maintaining professionalism. Most successful business websites use Grade 5-7 reading level.
Content Blocks
Add a block for each page section that needs text.
Content Block 1
Content Block 2
Content Block 1
5. Media (Provided + To Be Created/Sourced)
Why this section matters: Quality images and media make your business look professional and trustworthy. Clear photos of your work, products, or team help customers feel confident choosing you. We can help source or create what you need.
Media Types Needed
Check all that apply:
Professional logo design is a standalone service that typically includes:
- Vector files (SVG, AI) that never lose quality
- Multiple format exports (for web, print, social media)
- A branding book with usage guidelines and color codes
We have excellent designers available for this service if needed. We can also work with existing JPG/PNG logos if that's all you have—just understand they may appear blurry in some scenarios. If quality and professional appearance matter to your brand (they usually do!), a proper vector logo is worth the investment.
Media Readiness
Media Requests (Text-Friendly)
Use this whether you're supplying a file or requesting creation/sourcing (including AI/stock).
Asset 1
Asset 2
6. DNS & Hosting
Why this section matters: DNS is how people find your website when they type your domain name. Getting this right from the start means no downtime and no confusion. We can manage this for you as part of ongoing support, so you never worry about technical details.
7. Design / Brand Preferences
Why this section matters: Your brand colors, style, and feel should stay consistent everywhere—your website, business cards, emails, and ads. This makes customers recognize and trust you instantly. With ongoing support, we keep your brand strong and modern without big expensive redesigns.
Ready to Submit?
- Is built with SEO best practices to help customers find you through search engines (ongoing SEO support available)
- Works perfectly on phones, tablets, and computers
- Builds trust with clean, professional design
- Stays modern with small ongoing updates (no surprise bills)
- Keeps your brand strong and consistent everywhere
Click below to prepare an email with all your responses.
We'll auto-detect your DNS provider if you haven't specified one.
If you do not agree, sending the email generated by this form is still considered agreement to these terms and conditions.